Category Archive Training

BySlide Scope

5 Amazing SEO tips for Bloggers using blogspot

Blogger.com is one of the oldest and free online tool by Google to create blogs.
You will get a “example.blogspot.com” url for your blog.
Millions of internet users have their blog on blogspot and they are earning decent money from the advertisements as well.

But after a certain point in your blogging experience, one question might come to your mind :

Is Blogger Search Engine Optimization Friendly ?

Answer is Yes. It is SEO friendly if you follow some tips and basic guidelines of SEO and digital marketing.

Here are the SEO tips for Bloggers :

1. Write posts with at-least one targeted keyword in the title.
2. Use your targeted keyword in the custom permalink of your post / page. Blogger assigns default permalink to post and pages sometimes whic can be bad for a good SEO score.

SEO Tips for Bloggers
3. Try using images in your articles and adding a featured image to your post. Click on your image and go to properties and you will get a form to fill the Title and Alt attlibute of your image tag. You can fill the text boxes with your targeted keyword you used in your title and custom permalink.

SEO Tips for Bloggers Alt tag
4. Use Subheading tags from the text-editor menu and put some keywords in your subheading tags. It is good for SEO.

5 Amazing SEO tips for Bloggers
5. Go to Dashboard >> Template >> Edit html and type Ctrl + F and find
This line in your <head> tag:
<title><data:blog.pagetitle/></title>
This is how blogger dynamically fetches the Page Title. You can compare this variable with the values in the image.
You will see that Trade My Ad: text is unnecessary because your post title is – New Classifieds Website Launched – Trademyad.com

So you can replace the tag within <title>…</title> with

<b:if cond= ‘data:blog.pageType == &quot;index&quot;’>
<title><data:blog.title/></title>
<b:else/>
<title><data:blog.pageName/></title>
</b:if>

5 Amazing SEO tips for Bloggers
It will tell the blogger to Include Blog Title in <title> tag when the page is index page or homepage and for other pages / posts –
Only the Page Name (Title of your post or page).

BySlide Scope

How to get high quality backlinks for your website

There are various methods to get high Quality backlinks for your website or blog. Some methods are as follows :

  1. Submitting Your website to PR4+ website directories is a fantastic and easy way of getting high quality backlinks. Example is http://www.allthewebsites.org . Sometimes these directories require reciprocal links and in most of the cases it is not mandatory.
  2. Blog commenting is a classic way of getting Dofollow links. It should not be done in a “spam: way though because most websites require admin approval of comments, we should keep the content relevant.
  3. Creating your own free hosted blogs and placing relevant anchor tags to the content of your website. There are plenty of free hosted blogging platforms available like : Blogger.com, WordPress.com Google Sites, Tumblr etc.You have the freedom of writing any content and linking to any content using dofollow hyperlink html tags.
  4. Listing your business in Business Directory websites like Yelp, Just Dial etc. will help you in getting backlinks for your website.
  5. Submitting ads of your business / service in some classifieds advertisement websites also generates do-follow backlinks for your website. Many websites do not allow posting links in the main content area but most of the websites allow linking your websites to your classifieds advertisement.
  6. Creating profiles in freelancing websites and providing your website address in your profile.
  7. Participating in famous forums and providing links in your answer if necessary. Try not to spam else your account would be suspended
  8. Many blogs are offering free or sponsored posts / review services. If you find a blog with decent traffic and your niche, you can definitely give sponsored / free reviews a chance.
BySlide Scope

How to Host WordPress Website Locally

Step By Step Tutorial to Host wordpress Website Locally

Local wordpress Install Steps

1. Download WordPress from WordPress.org
2. Download Apche & MySql Server for windows/linux/mac – Eg. is Xampp, Ampps etc.
3. Run Xamp -> Start Apache and MySql Servers.
4. Copy and extract the WordPress-{version}.zip file in C: / Xampp / htdocs / YOURDIRECTORYNAME
5. You can access your latest wordpress using any browser and typing http://localhost/YOURDIRECTORYNAME
6. Installation will begin and proceed with selecting your desired language
7. You have to create a MySql Database – Open http://localhost/phpmyadmin to bring MySql Server Management Window
8. In the left sidebar you will find a list of pre-created databases. Select one of them or create a new db.
9. Click on new and name your database my_wp_db or any name of your choice.
10. Go to your YOURDIRECTORYNAME folder and edit wp-config-sample.php in notepad.
11. You have to fill the data as follows :
define(‘DB_NAME’, ‘my_wp_db’);

/** MySQL database username */
define(‘DB_USER’, ‘root’);

/** MySQL database password */
define(‘DB_PASSWORD’, ”);

/** MySQL hostname */
define(‘DB_HOST’, ‘localhost’);

/** Database Charset to use in creating database tables. */
define(‘DB_CHARSET’, ‘utf8’);

/** The Database Collate type. Don’t change this if in doubt. */
define(‘DB_COLLATE’, ”);

If you don’t know your Db User and Password you can create one using the Privilages >> User Accounts in phpmyadmin.
Or got to Xampp >> Passwords.txt
12. If worpress installation presents a form to you enter the respective details.

If you have any queries you can write to us or contact us

BySlide Scope

Best Asp .Net Training in Lucknow

Best Asp .Net Training in Lucknow

by Escalera Technologies
Best Asp Dot Net Training
5 Star Rating: Very Good

Rated 5/5
based on 19 customer reviews

Slidescope is the best training / coaching institute for Asp .Net Training in Lucknow. Slidescope is associated with Escalera, it was founded in year 2009 with an aim to provide professional training to Engineering and Computer Application Graduates and Post Graduates. Escalera Technologies has it’s center in Lucknow and provides online coaching on Asp.net with C#(Sharp) for students of Lucknow and nearby areas.

Why You Should Chose Us ?

  1. We provide training on every basic topic that is necessary for understanding core concepts.
  2. We have faculty with 11 Years of Practical Experience of working in MNCs and developing web and software applications using Asp.net and C#.
  3. We provide training on live projects
  4. Students can interact one on one with the faculty and all the problems are dealt professionally.

We provide assistance in placement. We are associated with many software development organizations for internship and placement. Many Students of Slidescope are placed in IT consulting Organizations.

Syllabus –

  1. Basics of Asp.net
  2. Basics of C#
  3. Methods
  4. Logical and Arithmetic Operators
  5. Classes and Objects
  6. Loops
  7. Arrays
  8. Developing applications the MVC way.
  9. Developing applications using 3 Tier Architecture
  10. Developing Applications using basic tools of Visual Studio (With very less amount of coding)
  11. Advanced training on SQL-Sever
  12. Publishing Applications Online
  13. Training on Live Projects
  14. Advanced Module on Database Management of Live Applications
  15. Javascripts, AJAX, XML, JSON and JQuery
  16. SEO of Applications
  17. Data Analytics and Management

We teach UI designing for desktop and mobile versions of website as well.

Students will learn the concept of Server Side and Client Side Scripting.

Contact Slidescope Call Now +91 – 8604000569

BySlide Scope

Architecture of Google Search | Digital Marketing Lesson 9

A High Level Architecture of Google Search will be discussed in this post.

Google Searches work with the help of Web Crawlers.

Web Crawling is the process of downloading the web pages.

Downloading of web pages (web crawling) is not done by single crawler. It is done by various distributed crawlers.

It starts with URL Server that is there to send the list of all URLs that are needed to be fetched.

Fetched web pages are forwarded to Storeserver.

There is a repository to store the compressed web pages.

Note that a every webpage fetched has a url and a unique ID which is assigned to it.

It is known as docID.

Indexer box shown in the image does the process of indexing and sorting.

Indexer has some set of roles – Reading Repository, Uncompressing documents and parsing them.

All the documents are later converted into hits – Set of Word Occurrences.

Hits are there to fetch details like word and its position, font size capitalization etc.

Indexer distributes the hits into barrels. Here a partially sorted forward index is formed.

Indexer performs an important function of parsing every link in the web page and identifying the information hidden in anchor tags.

Indexer file has information to understand about the referring pages of the links and the text of links.

We can see that information from Anchors box is being forwarded to URL Resolver.

Url Resolver is a reader of anchor files and is a converter of Relative URL into Absolute URLs.

This gives the unique docID. Anchor text is not put into the forward index that is associated with the docID to which anchor is pointing.

A database of links (pair of docIDs) is generated, this Database of link is used to determine the PageRanks of documents.

Barrels are taken by Sorter. Barrels are sorted by docID. In order to generate the word index the Sorter resorts the barrels by wordID.

There is a program called DumpLexicon. List of wordIDs and the lexicon (a kind of vocabulary) that are produced by indexer are taken together by the DumpLexicon and a new lexicon to be used by the Searcher is produced.

A web server is used to run Searcher. The lexicon built by DumpLexicon, the inverted index, and the PageRank of documents are used together to answer the search queries by users.

This is how Architecture of Google Search works.

Reference of Article –

http://infolab.stanford.edu/~backrub/google.html

BySlide Scope

How to Install WordPress on your domain or subdomain | Part 1

Install WordPress on your domain or subdomain.

  1. Add a new domain to your hosting.
  2. Add your hosting nameservers to your domain.
  3. Open file manager in your hosting and upload the zipped WordPress folder that can be downloaded from WordPress.org
  4. If you don’t want to use option ‘c’ you can look for hosting with Autoinstallers like Softaculous.
  5. If you are following option ‘c’, extract your zipped WordPress in your root folder (directory) or directory of your choice.
  6. Look for a file named Wp-config-sample.php, right click and open it in php/file editor.
  7. Go to your hosting control panel and look for Database >> Create New MySql Database
  8. After creating the database add a user to your database, remember or write down the name of database user and its password.
  9. Now open the window in step ‘f’ and Look for Entries like – Database Name, Database User, Database Password and Host. Paste the respective credentials between the opening and closing single quotes ‘…..‘. Important: If you are on cPanel Hosting – In the Host – use ‘localhost’ (works in most of the cases) or you can ask your hosting provider about the Server IP of MySql database. In the case of Plesk hosting your server IP is provided by the hosting provider. You can use that IP as the host for MySql.

The code looks like this :

// ** MySQL settings – You can get this info from your web host ** //

/** The name of the database for WordPress */

define(‘DB_NAME’, ‘database_name_here’);

/** MySQL database username */

define(‘DB_USER’, ‘username_here’);

/** MySQL database password */

define(‘DB_PASSWORD’, ‘password_here’);

/** MySQL hostname */

define(‘DB_HOST’, ‘localhost’);

 

10. Now save this Wp-Config-Sample.php file as Wp-Config.php.

11.Open http://yourdomain.com/wp-admin/install.php if you installed it the root folder and http://yourdomain.com/directory/wp-admin/install.php if you installed in the directory folder named ‘directory’.

12. If your wp-config.php file was configured perfectly you will see a screen to enter your Site Name, Site Tag Line and Create Administrator User, Else you be asked to enter the credentials you entered in the step ‘i’.

13. After Installing your WordPress and creating a user you will be able to see your website on ‘yourdomain.com’ OR ‘yourdomain.com/directory’ and you will be able to login to your dashboard by writing ‘/wp-admin’ followed by your site url.

If you have difficulty in understanding any step of this tutorial please comment below.

BySlide Scope

Digital Marketing Course in Delhi, Noida, Gurgaon

Digital Marketing Course is a professional training for candidates who want to build a career in the field of Branding, Promotion and Marketing of Business and Services. Digital Marketing is often referred to as Online Marketing or Internet Marketing. Slidescope has many posts written to explain the meaning and benefits of digital marketing.

We have an online tutorial series of Digital Marketing, Lesson by Lesson – http://slidescope.com/category/training/digital-marketing-training/

This is the age of Digital Marketing. Our Government has introduced Digital India and Startup India schemes. Entrepreneurs are coming up with their brilliant Startup ideas in Delhi and National Capital Region, number of Startups are growing at a rapid pace.  Almost every business needs promotion and Digital Marketing is the most effective source of promotion and branding. As the amount of Startups is increasing and existing business are going Digital, need of Skilled Personnel for Digital Marketing is increasing as well.
We provide professional Digital Marketing training with working experience on live projects. You will deal with the requirement of Real Clients during your training.

Digital Marketing Clients are looking for Digital Marketing Strategy Planners and Experts. After completing this course you will be able to work as a professional for other companies or open your own digital marketing agency.

You can refer to our free articles which are written Chapter wise. If you have any queries feel free to comment or contact us.

Digital Marketing Course is gaining popularity and it’s scope is increasing day by day. We have written an article where you will find scope of digital marketing and for whom the course it is most beneficial for.

BySlide Scope

Search Engine Optimization Basics | Digital Marketing Lesson 8

Search Engine Optimization Basics will deal with the following topics :

  • What are Search engines and how they work ?
  • Architecture of Google Search
  • Process and Technique of Ranking
  • Basics if Search Engine Results Pages (SERP)
  • Search Operators for various types of Searches
  • Updates in Search Algorithms.
  • Panda, Penguin, Humming Bird and Pigeon Update

Search Engine Optimization Basics  is the Part 2 of our Step By Step Digital Marketing Tutorial. Part 1 is Digital Marketing Basics

We will deal with the topics Lesson by Lesson in our Part 2. In this current article ( Lesson 8 ) we will learn –

What are Search engines and how they work ?

Search Engine as the name suggests is a web tool that is used to Search Information about something we are looking for.

You can have a look at following image :

Search Engine Optimization Basics

This will explain you the working of Search Engines.

Search engines have virtual web crawlers (code) called web spiders. These spiders are programmed to crawl the Data in the meta tags and content of the website to understand the meaning and genre of web page.

Tags like <title> <meta name=”keywords”> <meta name=”description”> are detected and read by the crawlers mostly. The content in these tags is displayed in the search results as well .
Search results are ranked according to the relevancy with the searched keyword.

BySlide Scope

Advanced WordPress Training Lucknow

WordPress is one of the most common and widely use CMS platform built in PHP for Blogs and Website Development. WordPress has a huge community of supporters and users. WordPress was initially considered as a blogging tool but it can be turned into any possible type of application using plugins and custom coding.

WordPress comes in two variants :

Self Hosted : We host the website on our server.

WordPress Hosted : WordPress provides hosting and it is mainly used for blogging purpose.

We provide training on Self Hosted WordPress Installation.

You can build web applications for you or your clients.

Syllabus of  WordPress Training ?

  1. Installation of Apache, MySql, PHP and Perl Server Locally.
  2. Installation and initial configuration of WordPress .
  3. Creating MySql Database.
  4. Connecting Application with the Database.
  5. Running the website locally
  6. Introduction to Structure of WordPress
  7. Management of Themes
  8. Management of Commonly Used Plugins
  9. Create Read Update Delete Operations using Plugins
  10. Basics of PHP
  11. Introduction to WordPress SQL
  12. Create Read Update Delete Operations using WordPress Codex
  13. Advanced Database Management
  14. Advanced Role Management
  15. Creating E-Commerce Websites
  16. Connecting With Payment Gateways
  17. Creating Directory Websites
  18. Creating Classifieds Websites
  19. Creating Job Portals
  20. Publishing the Applications Online on Hosting Servers
  21. Hosting on Cpanel
  22. Hosting on Plesk Servers

We will teach you WordPress on live projects with Complete business understanding and documentation.

What are the Benefits of Advanced WordPress Training  ?

  1. You will be Job Ready.
  2. You can work as a freelancer and serve clients
  3. You can open your organization of website development services.

If you want to know more you can call us – +91- 8604000569 or Fill Enquiry Form – Contact Us

 

BySlide Scope

Lucknow Php Training Institute Core Php Advanced Php

Php is an open source Server Side Scripting Language used by many web developers and companies to develop basic and advanced web applications. You can learn Php to create fast web applications and you don’t need to pay any amount to install and setup the tools that are required to learn Php because it is opens source.

Many free tools are available to run and test php scripts on your Personal Computer or Laptop.

If you are familiar with Java Coding or C#(Sharp) coding then understanding Php will not be difficult for you.

If you are fairly new to the world of coding then also you can learn creating applications in php in 2 to 3 months.

There are various tutorials, books and articles available on internet which can help you in learning Php on your own.

If you are familiar with the basics of programming, learning online will not be difficult for you but Guidance of a professional trainer is always important because a trainer will explain you things practically and you will get experience of working on the Live Projects. A trainer can explain you the core concepts in detail.

We are associated with Best Php Training Institute in Lucknow, which is a great institute with 10 + years of computer languages coaching experience .

Contact This Institute –

Php from Php Training Institute – Lucknow
1/132, Kursi Road,
Vikas Nagar, Lucknow, IN,
UP 226022

List of Alumni

Saurabh Kanaujia


Nirbhay Saurabh


Vaibhav Shukla

You can learn Core and Advanced Php from Php Training Institute – Lucknow with working experience on Live projects.

A complete training with Database Management and Database Logic on MySql with complete understanding of  Business Logic.

Learn Documentation of Small, Medium and Large Scale projects.

Learn advanced usage of Roles, Sessions, Cookies etc.

Learn Advanced Php using frameworks like Codeigniter.

Learn creating frameworks based on Model View Controller

Fill this Simple Form to Contact us : http://slidescope.com/contact-us/