Marketing Data Analysis using Python Pandas and Plotly

ID Year_Birth Education Marital_Status Income Kidhome Teenhome Dt_Customer Recency MntWines … NumStorePurchases NumWebVisitsMonth AcceptedCmp3 AcceptedCmp4 AcceptedCmp5 AcceptedCmp1 AcceptedCmp2 Response Complain Country 0 1826 1970 Graduation Divorced 84,835.00 0 0 6/16/14 0 189 … 6 1 0 0 0 0 0 1 0 SP 1 1 1961 Graduation Single 57,091.00 0 0 6/15/14 0 464 … […]

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Statsmodel API OLS Model Example

Here’s an example of how to load and analyze the “tips” dataset using both pandas and statsmodels libraries in Python: OLS Regression Results ============================================================================== Dep. Variable: tip R-squared: 0.457 Model: OLS Adj. R-squared: 0.454 Method: Least Squares F-statistic: 203.4 Date: Wed, 22 Feb 2023 Prob (F-statistic): 6.69e-34 Time: 22:02:24 Log-Likelihood: -350.54 No. Observations: 244 AIC:

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Importance of Digital Marketing for E-Commerce in 2023

Digital marketing has become increasingly important in the e-commerce industry in recent years. With the rise of online shopping, businesses need to find ways to reach their target audience and stand out in a crowded market. Digital marketing provides a cost-effective and targeted way to do this. One of the key advantages of digital marketing

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