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The Dos and Don’ts of Digital Marketing for Small Businesses
Digital marketing can be a game-changer for small businesses. It provides an opportunity for them to reach their target audience and grow their business without breaking the bank. However, there are certain dos and don’ts that small businesses must keep in mind while implementing their digital marketing strategies. In this blog, we will discuss the…
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डिजिटल मार्केटिंग क्या है ?
डिजिटल मार्केटिंग एक ऐसी कला है जिसके द्वारा किसी भी व्यवसाय की जानकारी उसके लक्षित या टार्गेटेड उपभोक्ताओं तक पहुचाई जा सकती है | आज के युग में यदि किसी व्यक्ति को कोई सेवा या फिर कोई वास्तु खरीदनी होती है तो वो सबसे पहले डिजिटल प्लेटफार्म यानि की इन्टरनेट का प्रयोग करता है |…
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Targeted Audience Specific Information for Digital Marketing
Targeted Audience Specific Information You must know the following information before you start doing Digital Marketing for yourself or your clients. You can ask them following questions: What are your targeted Cities? (Comma separated) Examples are – Pan India, Tier-1 Cities, National Capital Region, etc. What are your targeted areas? (Comma separated) Examples are –…
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How to generate more sales for your online store using Google Shopping Ads
As a business owner most important marketing goal is sales. If you have an online store built with Shopify, Woocommerce or any other technology you aim to get more visitors and hence more sales of your products. Google Ads (or Adwords) offers Google Merchant Center which can be used to list all your products on…
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What is Affiliate Marketing and benefits of Affiliate Marketing
Affiliate Marketing is the process of promoting information about products or services by an affiliate or an associate person who earns profit on successful sales.
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Digital Marketing Course for Startup Business in India
Digital Marketing Course for Startup Business in India Nowadays online marketing is important for every business whether it’s a large organization or any small scale startup in India. We are offering our new syllabus specially oriented for emerging startups. We understand the need of Digital Marketing Course for Startup, it requires high mileage in a…
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How to buy the best domain for your business
Domain name registration. Impact of domain name in social media marketing, search engine optimization, and username and for digital marketing purpose also.
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Top 10 Ad Networks for Bloggers in 2022
Blogging is gaining popularity exponentially as we are approaching 2022. We are discussing about Ad Networks for Bloggers. This is a list of Top 10 Ad networks that will pay bloggers and website owners for their content and visitors. Advertisers love blogs with decent or heavy amount of traffic. Here is the list of Ad…
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How to load data from Facebook Insights to Google Data Studio Cloud
Facebook Insights to Google Data Cloud Studio has been live for some time and it has some amazing features. Google Data Studio can be used to fetch data from other sources. Google Data Cloud can fetch Graphical Data from Facebook Insights. We will guide you step by step how to create stunning Graph and Chart…
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List of free online SEO tools for Digital Marketers
Team Slidescope is excited to share a comprehensive list of free online seo tools for Digital Marketing Professionals. These tools are free to use and you can apply them in your daily digital marketing tasks. Google PageSpeed Insights This tool is for Analysis of Web Page Loading Speed for Mobile and Desktop devices with suggestions…
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Free Digital Marketing Quiz 2
[qsm quiz=2] Students can participate in Free Digital Marketing Quiz – 1 Also
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Free Digital Marketing Quiz
What should be the correct length of Ttile Tag Content for SEO ? 20 – 30 Characters 50 – 60 Characters 60 – 70 Characters 30 – 40 Characters The term CTR is associated with which of the following ? Paid Advertising Email Marketing Content Marketing User Experience Which of the following company owns Adwords?…
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How to add Video Object Rich Card in website or blog
In order to get a Fully enhanced Rich Card for video objects in your website you have to use the Structured Data Markup for Videos. If your website supports AMP – Accelerated Mobile Pages, then Google Search will work as an entry point for Searching and viewing videos and you will see rich cards of…
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What are Accelerated Mobile Pages and what do they actually do
What are Accelerated Mobile Pages and what do they actually do What is Accelerated Mobile Pages? Accelerated Mobile Pages is a project of Google for making user experience better and faster on mobile devices. The user count of mobile devices like smartphones, tablets, etc. is increasing rapidly. The number of visitors from mobile devices is…
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Basic Elements of an E-Commerce Website
What is E-Commerce ? E-Commerce deals with all the Commercial activities performed in electronic form. It mainly deals with online transactions. Some Examples of E-Commerce Websites and Mobile APPs? 1. Booking Website – Movie Ticket, Railway Ticket, Bus Ticket, Flight Reservations, Hotel 2. Shopping Website – Eg; Websites are Amazon.com, Flipkart, Taggedjeans.com 3. Classifieds Website…
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Media.net: A Contextual Ad Network by Yahoo! Bing
What is Media.net? Media.net is a contextual advertisement network by two internet giants – Yahoo and Bing. It is one of the best alternative to Adsense, It can simply work together with Best Advertisement Platforms like Google Adsense as well. What is a Contextual Ad Network ? A Contextual Ad network work as an ad…
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Search Engine Optimization Basics | Digital Marketing Lesson 8
Search Engine Optimization Basics will deal with the following topics : What are Search engines and how they work ? Architecture of Google Search Process and Technique of Ranking Basics if Search Engine Results Pages (SERP) Search Operators for various types of Searches Updates in Search Algorithms. Panda, Penguin, Humming Bird and Pigeon Update Search…
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Content Marketing Company | Slidescope
Content Marketing is an essential and strategical / analysis based part of brand building process which involves creation of eye catching, easily understandable quality content for any business of service. Main purpose of Content Marketing is to drive the attention of potential customers by means of Media, Articles and other published content. Content marketing is…
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Traditional Media Vs Digital Media | Digital Marketing Lesson 3
Comparison and Difference between Traditional Media Vs Digital Media can be understood from the above image. We are targeting users using different mediums of advertisement in our image. Traditional Media uses marketing materials like: News Paper Ads, Radio and TV Commercials, Flyers and Brochures Distribution etc. to promote any business or service. Digital Media uses…
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What is Digital Media ? – Digital Marketing Lesson 2
Media is the means of communication, it is plural of Medium. Internet is An Electronic Medium of Communication. Internet is accessed by Desktop Computers, Mobile Phones, Laptops etc. by users across the globe. Media in the Machine Readable formal that is created for the purpose of communication, information, entertainment & promotion etc. converted to human…
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Basics of Advertising – Digital Marketing Lesson 1
Digital Marketing Lesson 1 Basics of Advertising The Definition – Advertising is the paid process of sharing information of offers, benefits and applications etc. of any particular business or service in a non-personal way of communication by identified sponsors. Some Key Points about Basics of Advertising – Advertising is done using Eye Catching Images, Decorative…
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