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Google Ads Tracking Template and Final URL Suffix explained

In Google Ads, the “Tracking template” and “Final URL suffix” fields are used for tracking and analytics purposes. Here’s how to use them: 1. Tracking Template Purpose:This tells Google Ads how to assemble the URL for tracking when someone clicks your ad. Example Entry: Explanation: 2. Final URL Suffix Purpose:Appends parameters to the final URL …

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Average Salary in Data Science – India vs US

Job Title  Avg. Base Salary in India  Avg. Base Salary in US  Data Scientist ₹8,64,729/- $97294 Data Architect  ₹20,40,312/- $1,23347 Data Analyst  ₹4,63,202/- $62838 Data Engineer  ₹8,65,518/- $93272 Machine Learning Engineer  ₹7,23,386/- $112513 Business Intelligence (BI) Developer  ₹5,98,580/-  $82448 Database Administrator   ₹5,09,032/- $74451

TOTALYTD and DATESYTD Functions in Power BI DAX

In Power BI DAX, both TOTALYTD and DATESYTD functions are used for year-to-date calculations, but they serve slightly different purposes and are used in different contexts. Here’s a detailed comparison along with examples. 1. TOTALYTD The TOTALYTD function is used to calculate the year-to-date total for a given measure or expression. It simplifies the process …

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What are Topic Clusters – Advanced SEO Technique

A topic cluster is a content strategy model used in search engine optimization (SEO) where a central topic (pillar content) is surrounded by multiple related subtopics (cluster content). This model aims to create a strong internal linking structure that enhances the website’s authority on a given subject, improves user experience, and boosts search engine rankings. …

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The Benefits of Taking a Digital Marketing Course

In today’s digital age, businesses of all sizes and industries need to have a strong online presence to succeed. Digital marketing is a critical component of any company’s marketing strategy, and taking a digital marketing course can provide numerous benefits for both individuals and businesses. In this blog, we will discuss the benefits of taking …

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