Marketing

Traditional Media Vs Digital Media | Digital Marketing Lesson 3

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Comparison and Difference between Traditional Media Vs Digital Media can be understood from the above image. We are targeting users using different mediums of advertisement in our image. Traditional Media uses marketing materials like: News Paper Ads, Radio and TV Commercials, Flyers and Brochures Distribution etc. to promote any business or service. Digital Media uses …

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Basics of Advertising – Digital Marketing Lesson 1

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Digital Marketing Lesson 1 Basics of Advertising The Definition – Advertising is the paid process of sharing information of offers, benefits and applications etc. of any particular business or service in a non-personal way of communication by identified sponsors. Some Key Points about Basics of Advertising – Advertising is done using Eye Catching Images, Decorative …

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Digital Marketing Syllabus

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Highlights of Syllabus Digital Marketing Syllabus Key Contents : Website Marketing Module Basics of Traditional Marketing Basics of Digital Marketing Basics of Search Engine Optimization Usage of Google Webmaster Tools Keywords Research and Analysis WordPress / Drupal / Blogger CMS with HTML/CSS Basics On-page Optimization Strategies of Link Building Local SEO Reports and Info-graphics Website …

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