What is R Programming for Data Science?
What are the benefits of Doing R Programming Course for Data Science?
Who needs to learn R Programming Language?
Individuals who want to build their career in the field of:
Syllabus of R Programming Language Course?
Why you should chose Slidescope™ for R Programming Course?
We have a pool of experienced professionals with decades of working experience in the field of Sales, Marketing, IT Consulting, Software Development, Marketing Research and Business Analytics.
We are working as Digital Marketing Consultant for leading Manufacturing, Trading and Consulting Companies in Uttar Pradesh, India.
You will learn R programming language on Live Projects.
If you are interested in Joining the Course you can Contact Us
We are sharing our view on latest google algorithm updates in January 2019. These updates are based on our research and assumptions.
This is a step by step or a Complete Facebook Page Setup Guide and Tutorial which covers following steps:
This video tutorial will guide in setting up your blogspot blog.
In this article we will discuss about all the steps needed for Digital Marketing of any project.
It will include keyword research On Page SEO, off Page SEO, Social Media Optimization(SMO) and Marketing(SMM), Website Indexing in search engines and web data analytics for future plans.
We will share name and links of useful tools with steps.
This article will be useful for revision of Digital Marketing Course as well.
Note: Basic understanding of all the modules is necessary to understand the steps mentioned in this article.
Step 1 – Analyze the technology in which the website is developed.
You can this tool – www.builtwith.com
This tool will give you a list of programming languages in which the website is created. – Eg: HTML5, CSS3, Bootstrap | PHP, ASP.Net etc.
It will also tell you the name of CMS. – Eg: WordPress, Magento, Opencart etc.)
Most of the websites are built using languages like:
CASE A – HTML, CSS, JS. (Including Bootstrap)
CASE B – WordPress / Magento
CASE C – PHP with MySql
CASE D – ASP.NET with MSSql Server
On Page SEO for CASE A
Consider this template :
<!– SEO TAGS ARE WRITTEN HERE –>
<!—Go to SEO Meta Tags Generator Tool and Generate SEO Tags and Paste here
Eg : <meta charset=”utf-8″>
<title>Digital Marketing Executive</title>
<meta name=”description” content=”This is description”>
<meta name=”author” content=”Ankit”>
Important : Title Tag has focused keywords separated by , or | or – or any other separator.
These keywords can be obtained from Keyword Research Based on the Services of Website.
For Keyword Research: Go to https://keywordtool.io/google , search targeted keywords and get suggestions.
Use suggested keywords you want to target, in your:
<img src=”path of image” alt=”Targeted Keyword” title=”Targeted Keyword Variation”>
<p>First line of First Paragraph – Targeted Keyword</p>
<h2>Suggested Keywords or Secondary Keywords </h2>
<img src=”Path” alt=”Secondary Keyword” title=”Secondary Keyword Variation”>
<p>Paragraph explaining Keyword used in respective H2 </p>
Note: There can be more than one Secondary Keywords and hence we can use many H2 Tags containing secondary keywords.
Pretty Urls – Save the page with focused keyword in its name.
Note: Do not use spaces in page name.
Image Optimization: After adding Images make sure that image size should not exceed 100 KB
For this compression of size you can use following tool:
Social Media Optimization
Facebook has developed a Protocol Named – Open Graph Protocol (OG)
It enables website developers to control the information that is automatically fetched from website urls when they are shared on Social Media Sites like: Facebook, Google Plus, Linked In and even whatsapp.
Twitter has it’s own SMO protocol known as Twitter Cards.
For OG Meta Tags
Go to OG Meta Tags Generator
<meta property=”og:title” content=”Title for Social Media”>
<meta property=”og:description” content=”Description for Social Media “>
<meta property=”og:image” content=”Image to be displayed in Social Media”>
<meta property=”og:url” content=”URl Where you will paste this code”>
Note: Image dimensions should be 2(Width):1(height). Eg: 800px * 400 px
For Twitter Card Meta Tags
Go to Twitter Cards Generator
<meta name=”twitter:card” content=”summary”>
<meta name=”twitter:site” content=”@slide_scope”>
<meta name=”twitter:title” content=”Slidescop Digital Marketing Tutorial”>
<meta name=”twitter:description” content=”This is a twitter card description”>
<meta name=”twitter:image” content=”https://slidescope.com/wp/wp-content/uploads/2018/06/slidescope-logo-digital.png”>
<meta name=”twitter:image:alt” content=”Digital Marketing Tutorial”>
Note: Twitter card is of 4 types – Summary, Summary With Large Image, App Card, Player Card
For Summary with large image use image with 2(Width):1(height).
For Summary use square image.
Slidescope Provides Summer Training for Engineering Students from Computer Science and Information Technology. BCA and MCA Students also take part in our Summer Training and Internship Courses.
Students get the advantage of facing real time Industrial Requirements and challenges which helps them in building a better career.
Students get practical experience of working on live client projects.
Summer Training is very important for students of professional degree courses like B.Tech, B.E, BCA, MCA etc. Summer Training is pursued to get practical knowledge of the theory that students learn in their course. Working on Practical Applications provide a fair amount of industrial exposure to engineering and MCA students. We have the best summer training institutes in Lucknow associated with us.
Students can take part in 4 Weeks or 6 Weeks Summer Training Programme.
We have faculty members with decades of experience in the field of Software Development, Information Technology Consulting, Website Development, Data Analytics and Digital Marketing.
PHP with MySql Database – Development and Hosting
ASP.Net Framework, C# language and MS-Sql Server – Development and Hosting
In Digital Marketing, Facebook plays a very important role and hence it becomes necessary to Increase Organic Reach on Facebook.
Research shows that 93-94% of people who are into digital marketing use Facebook.
If you have been using Facebook as your preferred Social Media Marketing platform for a long time, you must be facing low organic traffic issues since July 2017.
One part of facebook marketing strategy is very simple and it includes following steps:
Finding relevant groups is very important in Facebook Marketing.
Consider an example of a Client providing Solar Panels and Power Plants. You can join Wholesale and Retail Trading Groups for this client to increase sales and Solar Energy Discussion Groups to increase your clients Online Reputation or Branding.
Trading Groups or Shopping Groups let you post your products or services along with pricing and location details.
Discussion groups are like forums. You will find people promoting their services in these groups. People also ask questions related to the topic of group as well.
If you have a good knowledge about the topic you must answer those questions with a correct answer. People will appreciate your efforts and will try to connect with you.
You can write blogs having answers to the questions of these group members.
You can share the link of your blog posts as an answer to their questions. Try to be as relevant as possible and try not to post the link of your blog every-time. Group Admins and Facebook bots are very strict on Spamming.
Facebook is taking strict action on Profiles which are created for the purpose of marketing only. Fake profiles are put on hold or deleted.
Profiles must have equal share of Social Communications and Business Communications in their Facebook profile.
To engage people on your Facebook Page or Group Create Polls and quizzes related to the topic. Ask people to test their knowledge.
This post will guide you and let you know How to integrate Facebook analytics on website.
Facebook Analytics is a powerful tool that can be used to analyze various aspects of website traffic.
These analytics are very important in order to get meaningful insights to improve enhance your marketing and sales activities.
If you are unable to integrate facebook analytics on your website you can Contact Us.
We have successfully integrated analytics on our new website Ghar jaisa khana.
Please share your experience in the comments below.
Enabling Facebook Messenger Chat on Website can be a fantastic way of engaging websites visitors.
This can easily improve your engagement stats and you might get more interactions with your visitors.
Most of the visitors on internet remained login to their social media accounts like facebook, twitter, google etc. while browsing internet.
While providing their contact information they feel a little bit worried or bored.
Logged In users can now chat with your Official Facebook Business Page directly from your website.